MarGen Blog
Insights on GEO,
AEO & AI Visibility.
Expert analysis on Generative Engine Optimisation, AI citation authority, and how B2B brands win visibility in the age of AI search.
GEO (Generative Engine Optimisation)
GEO Agency for Travel & Hospitality UK | AI Visibility for Hotels, Restaurants, Travel Brands
MarGen is a UK GEO agency working with hotels, restaurants, destination resorts and travel brands that need to be the named recommendation when a traveller asks …
GEO (Generative Engine Optimisation)
GEO Agency for Property & Estate Agents UK | AI Visibility for Residential & Commercial
MarGen is a UK GEO agency for estate agents, lettings firms, buying agents, prime property brokers and commercial property consultancies. We engineer the AI …
GEO (Generative Engine Optimisation)
GEO Agency for Luxury Brands UK | AI Visibility for Premium Sectors
MarGen is a UK GEO agency working with luxury brands that need to be the recommended choice when high-net-worth buyers, members and connoisseurs ask AI for the …
GEO (Generative Engine Optimisation)
AI Citation Conversion Statistics: How AI-Cited Brands Convert Better
Brands cited by name inside AI search results convert visitors at an average of 2.4x the rate of standard Google organic traffic, command a 15–25% trust premium …
GEO (Generative Engine Optimisation)
ChatGPT Statistics UK 2026: Usage, Adoption, and Citation Data
ChatGPT is now used by an estimated 71% of UK knowledge workers at least weekly, with roughly 19.5 million UK adults having used it at least once by Q1 2026. …
GEO (Generative Engine Optimisation)
Google AI Overviews Statistics UK 2026: Trigger Rates, Click Impact, Citations
Google AI Overviews now trigger on an estimated 47% of UK desktop searches and 53% of mobile searches as of Q1 2026, with informational queries triggering an …
GEO (Generative Engine Optimisation)
Leeroy Powell | Founder & CEO, MarGen
Leeroy Powell is the founder and CEO of MarGen, a UK-based Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) agency headquartered in …
GEO (Generative Engine Optimisation)
Perplexity AI Statistics 2026: User Growth, Citation Behaviour, Referral Data
Perplexity AI surpassed 230 million monthly active users globally in Q1 2026, with approximately 5.8 million UK MAUs and an average of 8.2 cited sources per …
GEO (Generative Engine Optimisation)
Zero-Click Search Statistics 2026: How Often Searches End Without a Click
Approximately 60% of all Google searches now end without a click to any third-party website, rising to 71% on informational queries and 49% on commercial …
GEO (Generative Engine Optimisation)
ChatGPT SEO Agency UK | Get Cited by ChatGPT for Your Business
MarGen is a UK ChatGPT SEO agency that engineers the entity authority and content structure that makes ChatGPT cite and recommend your business. We work with …
GEO (Generative Engine Optimisation)
Claude SEO Agency UK | AI Citation Authority for Claude
MarGen is a UK Claude SEO agency. We build the verified entity signals and accuracy-first content that gets cited by Anthropic’s Claude — particularly …
GEO (Generative Engine Optimisation)
DeepSeek SEO Agency UK | Optimise for Emerging AI Platforms
MarGen is a UK DeepSeek SEO agency. We optimise your brand for DeepSeek and other emerging AI platforms, ensuring early-mover citation authority on the next …